Founder & CEO

Naren Arulrajah

An award-winning entrepreneur and marketing visionary helping healthcare professionals transform their digital presence and grow their practices.

“I consider myself an “Imagineer” on a mission to deliver out-of-the-box digital marketing solutions for doctors, which others are not even contemplating.”

Naren Arulrajah

16+

Years of Excellence

Naren never set out to build a marketing company…

In fact, if you had asked him years ago, he would have told you he had no master plan at all. But life has a way of guiding those who stay open to opportunity.

It all started when he was running a website for moms. For years, he poured his heart into it, figuring out how to bring in visitors and keep the business alive.

He became exceptionally skilled at ranking websites on Google—so much so that his site was competing with giants like Amazon.

But despite his success in traffic, the business struggled.

Then, during the economic crash, everything changed.

As the economy took a downturn, Naren found himself at a crossroads. Advertisers pulled back, and the future of his business looked uncertain. But in the midst of the struggle, a conversation with a curious dentist in Chicago changed everything.

“If you can outrank Amazon, why not help me dominate my city?”

That question sparked an idea, and soon, Naren found himself on an unexpected but deeply fulfilling journey—helping practice owners grow.

For Naren, business isn’t about chasing quick wins or following trends. It’s about playing the long game, making smart decisions, and doing the right thing—even when no one is watching. He believes in focusing on what can be controlled rather than dwelling on what can’t.

No excuses, no shortcuts—just learning, adapting, and improving every day.

Above all, Naren believes in people.

He understands that practice owners didn’t get where they are by accident. They’ve put in years of schooling, sacrificed personal time, and taken risks to build something meaningful.

He knows they aren’t looking for empty promises or marketing fluff—they need real, lasting results. That’s why he and his team focus on building strong relationships, delivering value, and ensuring their clients win.

For Naren, success isn’t measured just in numbers but in the impact he makes.

Whether it’s seeing a client’s practice thrive, watching his team grow, or knowing he’s made a real difference in someone’s life—that’s what keeps him jumping out of bed every morning, ready to do it all over again.

Because at the end of the day, it’s not just about business. It’s about people.

And for Naren, that’s what truly makes a difference in the world.

Podcasts & Webinars

Naren is deeply passionate about helping practice owners thrive in their businesses. With over 20 years of experience helping the healthcare industry succeed with marketing, he understands the challenges that practice owners face and is dedicated to providing solutions that make a difference.

Through his podcasts and webinars, Naren shares practical advice, expert insights, and valuable strategies to help practice owners reduce stress, grow their businesses, and better serve their patients.

His mission is to empower others to achieve success and create a positive impact in their practices.

Dental

Thriving Dentist Podcast

Thriving Dentist Podcast

(Owner, co-hosted with Gary Takacs)

Naren and Gary share valuable insights on running a successful dental practice. Their podcast and webinars cover everything from patient care to practice management, marketing strategies, and leadership techniques.

Less Insurance Dependence Podcast

Less Insurance Dependence Podcast

(Co-founded with Gary Takacs)

This podcast is all about helping dental practices reduce their reliance on insurance companies. It gives practice owners the tools they need to improve profitability and patient care.

Stress-Free Dentist

The Stress-Free Dentist Podcast

(Co-hosted with Dr. Eric Block)

Naren and Dr. Block talk about ways to reduce stress in the dental practice. They discuss strategies to improve work-life balance and make practice management easier.

Insurance Untangled Podcast

Insurance Untangled Podcast

(Co-hosted with Ben Tunei)

This podcast helps dental practice owners understand insurance better and how to make it work in their favor. It’s all about simplifying the insurance process.

Dental Marketing Society

Dental Marketing Society

Naren and his team share tips and strategies on how to market a dental practice. These webinars and events focus on growing your practice through effective marketing.

Reducing Insurance Dependence Academy

Reducing Insurance Dependence Academy

This is a place for dental practice owners who want to reduce insurance reliance. The webinars and events offer step-by-step guides and expert advice.

Aesthetics

Business of Aesthetics Podcast & Facebook Community

(Host, Founder)

Naren created this podcast to help business owners in the aesthetics industry. He covers topics like marketing, client care, and growing a successful aesthetic practice. The 9000+ member Facebook community is a place to connect with others in the industry.

The Aesthetics Institute

The Aesthetic Institute

(Host, Founder)

Naren also hosts webinars and events through The Aesthetic Institute. These resources are designed to help aesthetic practice owners succeed by providing the latest tips, trends, and best practices.

Veterinary

Veterinary Business Institute

Veterinary Business Institute

(Host, Founder)

This podcast and webinar series focuses on helping veterinary practice owners grow their businesses. It offers practical advice on everything from client relationships to running a profitable practice.

Ekwa Marketing CEO, Naren Arulrajah,
travels all over the country to meet and speak with high profile doctors and medical and dental association members and leaders.
Track Naren across the country through the photos on this board!

Ready to take your practice to the next level?

Book a one-on-one Marketing Strategy Meeting with Naren!

In this session, you’ll work on strategies to improve your business and achieve results that matter to you.

Proven strategies to attract more patients and grow your practice.

Methods to bring in ideal patients without relying on insurance.

Tips to improve your website, social media, and online reviews.

Smarter marketing to save time and focus on what works.

Ways to attract high-value patients and boost revenue.

A clear, actionable marketing plan you can implement right away!

What Our Clients Say?

Read more reviews from happy clients!

Videos Featuring Naren

Are Dentists using the right Dental Marketing Approaches?

Are Dentists using the right Dental Marketing Approaches?

What is marketing?

What is marketing?

Importance of Employee Specialization

Importance of Employee Specialization

Ekwa’s Unique Charity Program